Reddit shares dropped sharply on Tuesday following reports that the company may not renew its content licensing agreement with Google, which allows the search giant to use Reddit posts for AI training. The stock fell by nearly 9%, according to market data.
Reddit's stock price decline on the reported dispute.
The dispute centers on whether Reddit will extend its deal with Google, which gives the tech company access to Reddit's content for training its AI models. Reports indicate Reddit is reconsidering the benefits of the partnership, though no final decision has been announced.
Some observers have pointed to Google's AI-powered search summaries, which have been criticized for reducing traffic to websites by providing answers directly in search results. It has been reported that these summaries have reduced traffic to websites, a concern that may be relevant to Reddit's deliberations. However, no direct link between that trend and Reddit's decision has been confirmed.
The standoff underscores the growing tension between content platforms and AI companies over the value of user-generated data. As AI models increasingly rely on real-time human conversations for training, the terms of access have become a key bargaining point.