Roku has raised prices on its streaming devices, with increases of up to 60 percent on some models, according to reports.
The desk first reported the price change. Roku increased streaming hardware prices by up to $50, with the cheapest HD model now priced at $39.99 instead of $29.99, according to reports.
Roku attributes the price increase to a RAM shortage, according to the company. Other sources point to industry-wide memory shortages as the cause.